

What if eating healthier was simpler than you thought?
No diet. No forbidden foods. No complicated rules.
Just one simple idea:
Eat more plants.
Not perfectly.
Not exclusively.
Just more.
30plants is a self-guided program designed to help you add more plants and fibre to the way you already eat without asking you to follow a diet, cut out foods, or completely change your life.
You don't need another set of food rules.
You just need a simpler place to start.
You don't need to “eat perfectly” to eat better.
There is so much noise around food.
Low-carb.
High-protein.
No sugar.
Detoxes.
Fasting.
Clean eating.
Superfoods.
The newest food trend that promises to change everything.
It can feel like every few months there's a new set of rules telling you what you should (and shouldn't) be eating.
30plants isn't here to give you another list of foods you can't eat.
Instead, we're going in the opposite direction.
We're focusing on what you can ADD.
More fruits.
More vegetables.
More beans and lentils.
More whole grains.
More nuts and seeds.
More herbs and spices.
More variety.
More plants.
That's it.
So... what's the 30plants idea?
The idea is simple:
Aim for 30 different plants in a week.
Not 30 servings.
Not 30 plants every day.
30 different plants across the entire week.
And no, you don't have to become vegan or vegetarian to do it.
You can eat meat.
Dairy.
Eggs.
Dessert.
You can eat your favourite foods.
The goal is simply to make plants a bigger part of the picture.
The program uses 30 different plants per week as a simple framework for increasing plant diversity and fibre in your diet.
And once you start looking at food this way, something interesting happens.
Instead of asking:
“What am I not allowed to eat?”
You start asking:
“What could I add?”
And that's where things get surprisingly simple.
Think about what you already eat.
Your morning oatmeal?
Add berries, chia seeds and walnuts.
Your lunch?
Throw some chickpeas into your salad.
Your pasta?
Add mushrooms, spinach and tomatoes.
Your snack?
Grab an apple and some almonds.
Your dinner?
Try a different grain.
Add a few more vegetables.
Use fresh herbs.
Try a bean-based dish.
Suddenly, you're not “following a healthy diet.”
You're just eating more plants.
And those little additions can add up surprisingly quickly.
Why plants?
Plants provide a wide variety of nutrients and are important sources of dietary fibre.
Plant-rich eating has been associated with areas such as:
Digestion
Energy
Sleep
Mental health and cognition
Overall health
It's also an approach that can fit into many different eating styles.
But 30plants isn't about promising that eating 30 plants a week will magically fix your health.
It's about understanding why plant diversity and fibre are worth paying attention to, and learning practical ways to include more of them.
No miracle claims.
No “before and after” promises.
No magic food.
Just more plants.
You don't have to count calories.
You don't have to weigh your food.
You don't have to give anything up.
30plants doesn't ask you to track calories, macros, points, portions, or anything else.
There are no food restrictions and no complicated counting.
You don't get a list of “good” foods and “bad” foods.
You don't have to earn your food.
You don't have to compensate for what you ate yesterday.
And you don't have to start over every Monday.
Instead, you get a simple framework:
How many different plants can you naturally work into your week?
That's it.
This isn't another diet.
This isn't a diet at all.
Diets tend to teach us to think about food in terms of rules.
Good vs. bad.
On plan vs. off plan.
Success vs. failure.
Restriction vs. “cheating.”
30plants takes a different approach.
You'll learn about:
Plant diversity
Fibre
Balanced meals
Common myths about plant-based eating...
...while reflecting on how you can make small, realistic changes that fit your actual life.
The goal isn't to make you better at dieting.
It's to help you become more confident around food.
To understand why you're making a change instead of blindly following the latest trend.
And to give you a way of thinking about healthy eating that doesn't require a new set of rules every time there's a new “miracle” food.
Inside 30plants, you'll learn:
Why 30 plants a week?
Understand where the idea comes from and why plant diversity is worth paying attention to.
Why plant diversity matters
Learn why eating a wider variety of plants can be a useful approach to building a more plant-rich diet.
How fibre feeds your gut
Understand the connection between the fibre you eat and the microorganisms living in your gut.
The benefits beyond weight loss
Explore why plant-rich eating can be about much more than the number on a scale.
How to build a balanced bowl
Learn a simple framework for putting together satisfying, balanced meals.
Common myths about plant-based eating
Sort through some of the confusion and misinformation surrounding plant-based diets.
Small changes for big results
Learn how to make changes that are small enough to actually fit into your life.
And you don't have to figure it all out yourself.
30plants comes with practical tools to help you turn the idea into something you can actually do.
Inside you'll get:
✓ A simple “How to Use 30plants” guide
So you know where to start and how to work through the program.
✓ 7 educational lessons
Short, practical lessons covering plant diversity, fibre, balanced meals, myths, and more.
✓ Planners, trackers & reflection questions
Tools to help you experiment, notice what works, and figure out how to make eating more plants fit naturally into your life.
✓ 61 plant-forward recipes
33 vegan recipes + 28 omnivore/vegetarian recipes.
Because eating more plants doesn't mean eating salad for every meal.
✓ 7 plant-based challenges
Simple challenges designed to keep you engaged and give you different ways to experiment with adding more plants.
✓ Additional resources
Books, podcasts, cookbooks, and other resources for when you want to keep learning.
What if you stopped trying to eat “better”...
and simply started eating more plants?
You don't need a new diet.
You don't need to completely overhaul your kitchen.
You don't need to become a plant-based person.
You don't need to follow someone else's perfect meal plan.
You don't even need to hit 30 every single week.
You just need somewhere to start.
Maybe you'll discover a new grain you love.
Maybe you'll find three vegetables you've never thought to cook with.
Maybe you'll start putting beans in meals you already make.
Maybe you'll realize that frozen, canned and convenience foods can still have a place in a plant-rich diet.
Maybe you'll stop being so afraid of carbohydrates.
Maybe you'll stop thinking of food as something you need to be “good” or “bad” at.
Maybe you'll simply start looking at your meals a little differently.
That's the point.
30 plants.
One week.
A completely different way to think about food.
Instead of constantly asking:
“What should I cut out?”
Try asking:
“What can I add?”
Instead of chasing the newest diet:
Learn how food actually works.
Instead of trying to be perfect:
Experiment.
Instead of starting over every Monday:
Keep going.
And instead of making your entire life revolve around eating “healthy”...
Let healthy eating become one small part of your life.
You might be closer to 30 than you think.
Count the plants you've already eaten today.
Maybe there was oatmeal.
A banana.
Some berries.
A handful of nuts.
Vegetables at lunch.
A few herbs at dinner.
You were already doing it.
30plants isn't about turning your current diet upside down.
It's about helping you notice opportunities to add more.
And once you start noticing them, 30 different plants in a week can feel a lot less intimidating than you might expect.
Ready to make eating more plants feel simple?
Get 30plants for $59 CAD
One-time purchase.
Lifetime access.
No subscription.
No diet required.
You'll get the complete self-guided program, including the lessons, tools, recipes, challenges, and additional resources.
You don't need another diet.
You don't need another list of foods to avoid.
You don't need another trend to follow.
You just need a simple way to eat more plants.
Start with 30.
See where it takes you.
